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Case study

AGMD Safety

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Client overview

AGMD Safety supplies medical tools on the web. ResourcePad ran a complete SEO engagement so the catalogue could earn organic rankings instead of relying only on whoever already knew the name.

The challenge

A useful catalogue is invisible if search never surfaces it. AGMD needed the site to be understandable to search engines and to the clinics and buyers looking for specific tools.

Our solution

A complete SEO program — structural, content, and technical — so the catalogue has a fair chance to rank, rather than a list of keywords taped onto unchanged pages.

What shipped

  • Complete SEO engagement
  • Technical and structural cleanup
  • Content shaped around how buyers search
  • A catalogue that is easier to crawl and easier to read

Results

Qualitative on purpose. We don't invent numbers the client hasn't agreed to publish.

Search was treated as the product

The work covered the site, not a sidebar of keyword ideas.

Built for specific tools

Pages were aligned with the way clinics and buyers actually look.

A catalogue search can find

The site is set up so specific tools have a fair chance to surface.

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